The cloud that’s transforming
an industry, one fish at a time.
At the University of Bari, a new computing model is creating new business models. Using an IBM SmartCloud, ™ their
team built a solution that allows local fishermen to auction their catch while still at sea. By creating more demand
for the fishermen’s product, the cloud has increased income by 25% while reducing time to market by 70%. Now
the team is scaling the solution to create new business models for the winemaking and transportation industries.
What can cloud do for your business? A smarter planet is built on smarter software, systems and services.
Let’s build a smarter planet. ibm.com/cloudsolutions
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